
It's April's birthday and she gets to slam down a Polly's cake this afternoon.
Not bad when the office wants to buy you a treat for your big day and they head down the street Polly's. No they're not just cakes. Insane works of art.




Our one and only endurance freak machine (Dave) striked again and kicked some serious butt in last weekend's Desert Winds 26 hour expedition race in Nevada. How does he do it? We have absolutely no idea. He's one serious animal.


On my way into the office this morning, I walked right through a photo shoot for Paddler magazine. Apparently they're doing a spread on Hood River as the ultimate paddler town. Pretty cool to see dozens of hard core local water enthusiasts (including Tao Berman, one of the world's best-known extreme kyakers) lining the entire main drag, all geared out and enthused to be taking over town. And the quitessential Hood River family on top? Yes, that's Jen, Summit Project's email marketing director, posing with her two sweathearts.
How do you take a seemingly boring, benign product like golf grips (no offense to all you golfers out there) and make them come to life with a kick-ass brand and product experience? Hand the project over to Summit. Check out Winn Grip's new site.
LucasArts' new Lego Indiana Jones site is live. It's not everyday that you get to collaborate with the brilliant video game masterminds of LucasArts, dream up the ultimate interactive experience for the launch of their HOT new video game and jam to the Indiana theme song (officially ingrained in our brains). It's been quite the journey and we're psyched with the final execution. Sure didn't take long for people to start talking: